Ignite Your On-Air Creativity with Voizzup’s Innovative Approach to Research
Free yourself from the constraints of traditional radio research and ignite your on-air creativity with Voizzup’s research.
Free yourself from the constraints of traditional radio research and ignite your on-air creativity with Voizzup’s research.
In the radio industry, uncertainty and disorientation between audience ratings waves or periodic research studies are all too common. But with Voizzup, you can finally shed some light on the performance of your on-air content, second by second.
Data analytics can help radio organizations optimize programming and stay competitive. Contact Voizzup to learn more.
1. Know when your listeners are paying attention.
2. Seek Time ENJOYED Listening, instead of TSL.
3. Visualise your power and assume your responsibility on-air.
4. Put listener engagement measurement in the hands of the on-air team.
5. “Listempathise”
Just being able to see first hand, daily, the impact everything you say or do on-air has on your audience will make you more aware, more responsible, more confident, more creative.
Constant listener feedback is not enough alone for bringing continuous content improvement to radio. It requires a framework based on short learning cycles.
Big data used in music research for radio: audience’s spontaneous reactions during natural listening are captured through the mobile app of the radio station in the smartphone of thousands of listeners and turned into meaningful information for the station’s team.
Safe is risky. It is in business, in sports, in love… And it is in radio as well, especially in one format: CHR. If you are a CHR Programme Director you already know playing safe is not an option: You can’t play those songs that always perform well. Your station needs to introduce brand new …
A few weeks ago one of the most relevant gatherings of radio professionals, Radiodays Europe, was held in Dublin, Ireland. For two and a half days more than hundred speakers shared their thoughts on the current state of our industry. Above all, experts and attendees talked about change. Greatest ever period of change for radio …